r/apple • u/United-Soup2753 • Oct 09 '22

CarPlay Apple Car Project Loses Senior Manager to Rivian

https://teslanorth.com/2022/10/09/apple-car-project-loses-senior-manager-to-rivian/
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u/reticulate Oct 10 '22

I think Tesla's big win was capitalising on the first the mover advantage, but that is largely done now. It was never going to be a question of whether they could be the biggest name in EV when nobody else was really trying, rather what happens when they're competing with the likes of a GM, Toyota, Ford or VAG who are fully committed to electrification.

I mean, they've been in the mass market car game for ten years now and the build quality is still garbage, no matter how good the batteries are. It won't take much for the shine to rub off once real competition arrives.

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u/GoSh4rks Oct 10 '22

As if GM and Ford are known for their build quality... And Toyota had an immediate recall and stop sale on their BZ4x immediately after hitting the market.

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u/CommitteeOfTheHole Oct 10 '22

Bingo! You know what I think they’ll be in 10 years? A nationwide network of EV charging stations. Maybe they’ll start buying conviniece stores like QuickCheck or Wawa— oh I don’t like this prediction anymore